ARTICLES & PUBLICATIONS

Louis’ writing enlightens, inspires, teaches and entertains audiences around the world. His articles have been featured in top publications including Forbes and Huffington Post with articles achieving #1 on Forbes, Twitter and LinkedIn reaching millions of readers globally. You can also find his work and thought leadership in hundreds of global publications including textbooks, magazines and online publications.

Six Reasons to Think Globally Rather Than Internationally

By Louis Efron, M.S. | May 30, 2013

In January of 2012, Azerbaijanis faced the real possibility of a future without Kit Kat bars, Nescafe, and Hot Pockets. After government officials demanded that it offer bribes to do business in the country, Nestlé pulled its products from the country’s shelves. Azerbaijan is a relatively small market, but the decision for a business to completely withdraw from…

When Managing Talent, Don’t Let Michael Jordan’s Failure Become Your Failure

By Louis Efron, M.S. | May 16, 2013

Several years ago I had the pleasure of working with a certified R&D rock star. I’ll call him Tom. Tom had led teams that had created an endless string of top-selling products. The company saw so much promise in their golden boy that they put him through a top executive MBA program, eventually promoting him…

Why You Should Never Wait For The Perfect Resume

By Louis Efron, M.S. | May 6, 2013

A friend of mine told me a story about a Nike employee who was laid off not too long ago. Over 14 years, he had designed innumerable shoes, t-shirts and other apparel – including outfits for US Olympians. With a deep resume like that you’d think he’d get another design job quickly, but instead he…

The Bad Consequences Of Good Work

By Louis Efron, M.S. | April 23, 2013

A couple of years ago I was facilitating an employee engagement planning meeting for a business team in Johannesburg, South Africa. The session was designed to put actions in place to increase the engagement of the team based on the results of a Gallup Q12 employee survey they had taken. During the meeting, one question…

Shoehorning Employees

By Louis Efron, M.S. | April 17, 2013

A friend of mine told me a story about a Nike employee that was laid off not too long ago. Over 14 years, he had designed innumerable shoes, t-shirts and other apparel – including outfits for US Olympians. With a deep resume like that you’d think he’d get another design job quickly, but instead he…

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